The “Grow Deposits” Problem


The “Grow Deposits” Problem

It’s that time of year when you start thinking about next year’s budget and how you’re going to grow retail and business banking deposits in order to fund the loans you anticipate making.

By mining market intelligence data, it is possible to forecast deposit balances in specific geo-coded locations. Combine that information with bank data and the deposit growth potential for a specific branch can be clearly identified.


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